Skechers Philippines Opens Largest Store at Ayala Center Cebu

Skechers, The Comfort Technology Company™, is continuing its expansion in the Philippines with the opening of its largest store in the country at Ayala Center Cebu.

Following the recent opening of five (5) locations in Metro Manila and one (1) in North Luzon, Skechers also opened its new store in the queen city of the south, Cebu City. The new branch is located in the heart of the region’s top shopping, dining, and entertainment center. This sets the brand up to deliver stylish footwear and apparel to more people in the Visayas.

“We are happy to continue our expansion in the country with the opening of our largest store in the Philippines here at Ayala Center Cebu in Cebu City,” shared country manager Sue Pasustento. “With its perfect location and an intensive offering of footwear, apparel, and accessories, this store will be a showpiece for the brand. Also, it will allow more Cebuanos to experience the comfort, style, and innovation that defines Skechers around the world.”

The new store is located on the 1^st Floor of Ayala Center Cebu in Cebu City. This store has a mid-century modern style-inspired design. The 3,400-square-foot store offers a wide range of footwear, apparel, and accessories. Customers can expect to see fashion products, lifestyle looks, and performance shoes for sports enthusiasts.

The brand’s offering is enhanced with the company’s signature comfort items. The list includes the Skechers Arch Fit Technology™, Skechers Max Cushioning Technology™, Skechers Hyper Burst Technology™, Skechers Air-Cooled Memory Foam®, Skechers Relaxed Fit Technology™, and Skechers Stretch Fit Technology™.

The brand also has a wide range of functional apparel. It has hoodies, jackets, sportswear, and shirts. In addition, it has socks, backpacks, and hats. This allows consumers to dress from head to toe in active lifestyle looks.

Established in 1992, Skechers’s style, quality, and comfort have helped the brand expand worldwide. In 2021, the company transitioned its operations in the Philippines. It became a directly owned operation and expanded its capital investment in the country. The company now has five stores in Metro Manila and seven total retail branches all over the country.