‘Give Love’ This Christmas with Bo’s Coffee’s Holiday Campaign
Looking for the perfect gift this holiday season? Why don’t you give love?
At Bo’s Coffee, the holiday season is all about Giving Love as the Filipino-owned chain of coffee shops has come up with a wonderful way of letting coffee lovers show their love for others in different forms and ways. Bo’s Coffee’s holiday campaign urges people to spend time with the people who matter to them through gift-giving, get-togethers, and feasts.
This season, Bo’s Coffee has a line of special holiday offers that allow avid supporters and fans of the brand to ‘Give Love’ by gifting others with something special.
According to Bo’s Coffee CEO Steve Benitez, “Our gift merchandise aims to give impact to our local farmers and social enterprise partners in a positive way,”
Bo’s Coffee Reloadable Card
For this holiday season, Bo’s Coffee is introducing its Reloadable Card and Planner. These two items are perfect gift ideas not only because of the joy they bring this season of giving, but also because of the pride that they give by highlighting the beauty and uniqueness of the Philippines and its coffee.
Philippine weave designs, as well as the Philippine coffee, have been incorporated into Bo’s Coffee’s holiday designs like the ones seen in the cups and the glass sticker.
Bo’s Coffee has also incorporated the symbols and local colors of both Sagada and Philippine coffee into its Coffee Card design. Some of the features designs include Sagada’s scenery and the weave patterns of the Cordillera Autonomous Region. The details on the card, which are hand-painted, also highlight the first Philippine coffee origins which are Matutum, Kitanglad, Apo, and Benguet.
The Bo’s Coffee 2020 Planner
The Bo’s Coffee Planner, on the other hand, highlights the elements of both the Philippine coffee and the Philippine flag. Available in Black and Maroon, the planner is nationalistic, well-designed, and functional.
Bo’s Coffee Mobile App
As part of the brand’s digital initiatives, Bo’s Coffee has a mobile application that lets users do a host of different transactions and processes with just a few taps. Using the app, users can get their hands on the planner, electronic Gift Certificates, and rewards by earning points.
Other items included in Bo’s Coffee Give Love holiday campaign are as follows:
Single Serve Philippine Coffee
Bo’s Coffee store merchandise
Holiday Beverages – Dark Mocha Macadamia Froccino, Mocha Hazelnut Froccino, Almond Buttercrunch Froccino
Pastries – Chocolate Mousse Cake, Queso de Bola Cheesecake
Bo’s Coffee was founded in Cebu in 1996. With over 100 branches in the country, Bo’s Coffee is considered one of the Philippines’ most important coffee brands. Bo’s Coffee sources its coffee beans from farmers in Sagada, Mountain Province, Mt. Kitanglad in Bukidnon, Mt. Matutum in South Cotabato and Mt. Apo in Davao.